Wednesday, 30 January 2013

Star Trek Into Darkness featurette

Continuing their association with Star Trek from the tie-in promotions from the 2009 film, Esurance are back, this time using a Facebook app rather than a website, to deliver some Star Trek Into Darkness promotional goodies. If you like them on Facebook you can enter a competition to win tickets to the US premier, turn yourself into a Vulcan with their "Vulcanizer", and download some walkpapers, icons, and the poster. They have also added a behind the scenes featurette - It's basically just the trailer with a few comments from J.J. Abrams, Chris Pine, Zachary Quinto, and Zoe Saldana. But there's nothing unappealing about that, huh:



They're promising more content in the lead up to the film. Last time around that included an online mini-game, featuring their mascot, Erin Esurance, on a mission to rescue Keenser on Delta Vega.


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